Forex Trading Methods and Methods
Currently, some people already know what Forex is and how it works. And some of them argue that making money on this exchange is unrealistic. You can become a trader,…

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s1288 sabung ayam
Transport Logistics - Challenges and Benefits
This material will be useful for those who want to understand the basic concepts of logistics, find out what transport logistics is, how to avoid difficulties in choosing a carrier…

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A successful company only needs to be organized
This is a short description of the success of the company, which has more broadly explored the needs of the legal services market. The company was created as a small…

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word design

INFLUENCE OF PACKAGING DESIGN ON SALES

First of all, I want to note a very important point: a very large number of factors affect sales. This is directly the quality of the product, and its positioning, and its price, and the representation of the product at points of sale, and merchandising, and advertising, and the competitive situation on the market, and so on. And, of course, design. Depending on the type of product, some of the above factors will be more important, and some less. But in no case can you rely on only one factor as a guarantee of successful sales – all this will be effectively sold only in combination.

However, many company executives, or marketing managers, tend to:

– Firstly, rely on design as a kind of panacea, a miraculous means in saving the sales plan;
– secondly, blame only the design for poor sales, not paying attention to many other factors.

As you understand, they are mistaken both in the first and in the second case. Continue reading

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