Creative economy as a way to make money
A creative economy is a reality that has already come in developed countries and is gradually coming to rest. Everyone who wants to live sweetly in the new conditions must…

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Billionaires who create a business from nothing
The stories of successful entrepreneurs who have developed their business to unprecedented heights are certainly inspiring. But even more delightful are the stories about people who created themselves from scratch.…

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Virtual money: what is it, the pros and cons of e-currency
The world does not stand still, new technologies appear, and as you can see, gradually people begin to use electronic currency. But many still do not risk using electronic money,…

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should pay

Good marketing ideas

Strengthen your market position, occupy a niche, capture the consumer sector and increase sales – these are the main objectives of marketing. In fact, you should not immediately take all the heights by storm, just one ingenious marketing idea is enough, which will give a powerful impetus to the promotion of goods on the market.

Here are 10 of the most interesting and creative ideas of marketers to promote goods on the market.
1. For success, two nuts are better than one, as sung in an old children’s song. Try to demonstrate with a commercial or at least a poster that a double serving is much more effective. This happened with the drug Alka-Seltzer – a remedy for the hangover syndrome. In a commercial in 1960, the character swallowed two tablets at once – and his ailment disappeared. Note that this is a very common trick – on bottles with shampoo they delicately write “if necessary, soap twice”, and advertising lovers of clean teeth chew 2 Orbit and Dirol pillows at once, although one is enough for the eyes. The result is a 2-fold increase in sales. Continue reading

Stages of innovation

The main stages of innovation
The essence of innovation is manifested in the implementation of certain economic relations that take shape between business entities in the process of improving the technical and economic basis of production processes. The ultimate purpose of innovation is to meet production and personal needs associated with changed or new goods and services. In this regard, innovation is becoming an important component of any economic system. The modern economy of Russia also does not do without innovation.

In the socio-economic aspect, innovation is a resource, a factor of economic growth, which modifies the economy, saturating it with differentiated types of products, increases the capacity of both the domestic and international markets and, ultimately, helps to meet the growing needs of the industrial sector and the population. Continue reading

Professional Marketing Strategy

A world where no one is a great world. It is quiet, calm and nothing needs to be done, there is no marketing strategy needed. Well, and most importantly its advantage – no one bothers. However, such a world is not for business; it is simply impossible there. Impossible because business needs people. Without people there are no customers, and without customers there is no business. The more customers, the better, because business is movement, perpetual movement. Any stop is the death of a business. Continue reading

All you need to know about the stock exchange or securities market where you can buy and sell shares
If you want to take a step into the world of securities and have good money, but don’t know how, then in the article you will learn what the stock…

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Activated Carbon Production
Activated carbon is known to everyone. Most know about it as small black tablets used in food poisoning - on the principle of "cheap and cheerful." However, did anyone wonder…

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Activated Carbon Production
Activated carbon is known to everyone. Most know about it as small black tablets used in food poisoning - on the principle of "cheap and cheerful." However, did anyone wonder…

...

Virtual money: what is it, the pros and cons of e-currency
The world does not stand still, new technologies appear, and as you can see, gradually people begin to use electronic currency. But many still do not risk using electronic money,…

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