Transport Logistics - Challenges and Benefits
This material will be useful for those who want to understand the basic concepts of logistics, find out what transport logistics is, how to avoid difficulties in choosing a carrier…

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Billionaires who create a business from nothing
The stories of successful entrepreneurs who have developed their business to unprecedented heights are certainly inspiring. But even more delightful are the stories about people who created themselves from scratch.…

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How to establish export to rich countries
The strategy of exporting to rich countries is a clear answer to the question of how to sell to such regions and countries as Europe, USA, Canada, Australia, China and…

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Mcdonalds marketing

When the phrase “fast food establishment” is pronounced, what comes to your mind first? Of course, McDonald’s. This worldwide network has captivated all major cities. Despite the fact that many people advocate healthy food, and eating right now seems kind of fashionable, McDonald’s establishments are not crowded. But the food there, although tasty, but far from the most healthy and wholesome.

McDonald’s marketing is recognized as one of the toughest and most effective at the same time. All the marketing tricks that McDonalds uses are thought out to the smallest detail, which makes visitors to this place behave exactly as its owners need. Continue reading

Why is passion important to business?

You must love what you do, otherwise you will never succeed in life. If you love your job, you will work tirelessly, try to surpass your achievements, and as a result, you will begin to enjoy life much more. The most important moments on the path to success are to know your job and love what you are doing. This allows you to solve many complex problems.

Here is the very first paragraph from my first book, The Art of Making Transactions: “I do not do this for the sake of money. I have enough money – more than I can ever need. I do it for the sake of the cause. Making a deal is an art for me. Someone writes beautiful paintings on canvas, someone writes wonderful poems. I love making deals – and preferably big deals. I catch my buzz in this. ” Continue reading

How to make a client a fan of the company?

The Pareto rule in sales works no less efficiently than in other areas. It has long been proven that 20% of the most loyal and loyal customers provide 80% of the company’s profits, and the remaining 80% of customers – only 20% of the profits. However, most business owners, heads of sales departments and sales specialists are working hard to increase the second 80% of customers, while it is worth focusing your efforts on the first 20%. This article will discuss how to work with clients so that they become your loyal fans and gradually increase the number of the first 20%, and, consequently, the amount of 80% of the profit.

If you are responsible for sales in your company, or for business development, then the techniques that you will learn about in this article are the shortest way to take your company to a different level and achieve the speed that was planned. These strategies are suitable for small and medium-sized businesses. They will not require large investments from you, and some of them are generally free, but at the same time they are very effective. Continue reading

Small Business Development Money
That money can be called the most important element necessary for the development and expansion of the business. First of all, they are needed for advertising campaigns, increasing the staff…

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Good marketing ideas
Strengthen your market position, occupy a niche, capture the consumer sector and increase sales - these are the main objectives of marketing. In fact, you should not immediately take all…

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How to make the office interior comfortable for employees
An office is the heart of any company, its most important place. It is in the office that the company's employees work, and that is where visitors and potential customers…

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How to make the office interior comfortable for employees
An office is the heart of any company, its most important place. It is in the office that the company's employees work, and that is where visitors and potential customers…

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