Virtual money: what is it, the pros and cons of e-currency
The world does not stand still, new technologies appear, and as you can see, gradually people begin to use electronic currency. But many still do not risk using electronic money,…

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Singapore Business Benefits: Understanding the Basics
You have probably already heard that the business in Singapore is extremely profitable. Among the main reasons, a favorable investment climate, humane taxation, state support programs for companies and easy…

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Good marketing ideas
Strengthen your market position, occupy a niche, capture the consumer sector and increase sales - these are the main objectives of marketing. In fact, you should not immediately take all…

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long ago

INFLUENCE OF PACKAGING DESIGN ON SALES

First of all, I want to note a very important point: a very large number of factors affect sales. This is directly the quality of the product, and its positioning, and its price, and the representation of the product at points of sale, and merchandising, and advertising, and the competitive situation on the market, and so on. And, of course, design. Depending on the type of product, some of the above factors will be more important, and some less. But in no case can you rely on only one factor as a guarantee of successful sales – all this will be effectively sold only in combination.

However, many company executives, or marketing managers, tend to:

– Firstly, rely on design as a kind of panacea, a miraculous means in saving the sales plan;
– secondly, blame only the design for poor sales, not paying attention to many other factors.

As you understand, they are mistaken both in the first and in the second case. Continue reading

The global economy now lives in wonderland

Not so long ago there was a period when it seemed that world central banks were on the path to normalization. We have been approaching a significant milestone on a long journey since 2008, when in response to the collapse of the global financial system, central banks around the world adopted a number of unconventional political measures. They lowered interest rates to zero. Under the sign of quantitative easing, they have acquired mountains of bonds.

Janet Yellen, then chairman of the U.S. Federal Reserve, ended her quantitative easing program in October 2014. By this time, the country’s central bank had accumulated assets of $ 4.5 trillion. Since then, the balance has been depleted, and interest rates have risen. The European Central Bank (ECB) did not join the quantitative easing game until March 2015, but stopped its purchases in December 2018. Meanwhile, the Bank of Japan was the exception that proved the rule. Continue reading

Features of intraday trading
With the development of the Internet, this type of distance earnings, such as trading on the stock exchange, is gaining more and more popularity. It allows you to start earning…

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Training in the US stock market for beginners and experienced traders
The material discusses the types of training courses on trading in the US stock market for beginners and experienced traders, as well as their effectiveness and relevance to the level…

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Virtual money: what is it, the pros and cons of e-currency
The world does not stand still, new technologies appear, and as you can see, gradually people begin to use electronic currency. But many still do not risk using electronic money,…

...

Training in the US stock market for beginners and experienced traders
The material discusses the types of training courses on trading in the US stock market for beginners and experienced traders, as well as their effectiveness and relevance to the level…

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