Investment project business plan
What are investors paying attention to? To come up with an idea to start your own business, to assemble a team of enthusiasts and release a prototype of a product…

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Testing the market for sales
Business is movement. To be in demand and have a high level of competitiveness, it is necessary to constantly conduct market testing and offer customers new products and services. But…

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Staff Meeting: Effective Work Team Tips
The tradition of regular staff meetings is the key to the success of the company. Every experienced leader knows that organizing meetings of the labor collective is necessary not only…

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does not stand still

Mcdonalds marketing

When the phrase “fast food establishment” is pronounced, what comes to your mind first? Of course, McDonald’s. This worldwide network has captivated all major cities. Despite the fact that many people advocate healthy food, and eating right now seems kind of fashionable, McDonald’s establishments are not crowded. But the food there, although tasty, but far from the most healthy and wholesome.

McDonald’s marketing is recognized as one of the toughest and most effective at the same time. All the marketing tricks that McDonalds uses are thought out to the smallest detail, which makes visitors to this place behave exactly as its owners need. Continue reading

Creative economy as a way to make money

A creative economy is a reality that has already come in developed countries and is gradually coming to rest. Everyone who wants to live sweetly in the new conditions must fit into this economy, become a part of it, become a creative class. Those who don’t want to live sweetly can, in principle, live in the old way, they can live as they used to do it.

Creative economy as an economy of ideas

Life will not be as sweet and interesting as it could be, but it will be. There is no doubt about this, because now the peasants and farmers are somehow getting along with the workers and employees, somehow the industrialists are getting along with the representatives of the information sector. Representatives of the creative class and everyone else will get along in the same way. Continue reading

How to build effective business processes

Effective business processes are the main condition for building an effective business that generates money, not problems. Only specialists who know one important secret can build such business processes. There are very few people who know him a little, and therefore there are very few companies that use high-quality business processes.

How to build effective business processes

The secret is simple and that business is basically an idea. Effective business processes are obtained only if they are built around the idea that underlies the business and is aimed at implementing this idea. Ideas are the basics of business processes, absolutely all business processes and all businesses, it is with them that any business begins. Continue reading

How to establish export to rich countries
The strategy of exporting to rich countries is a clear answer to the question of how to sell to such regions and countries as Europe, USA, Canada, Australia, China and…

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Powerful merchandising system
The system of selling goods is an easy and reliable way to get large volumes of sales. An effective sales system must meet certain requirements. The main requirement is compliance…

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Stages of innovation
The main stages of innovation The essence of innovation is manifested in the implementation of certain economic relations that take shape between business entities in the process of improving the…

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What is a franchise: the principles of franchising
When you open your own business, a person is faced with many tasks. It takes a lot of time to promote a brand and develop a technology. The ability to…

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