Testing the market for sales
Business is movement. To be in demand and have a high level of competitiveness, it is necessary to constantly conduct market testing and offer customers new products and services. But…

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Staff Meeting: Effective Work Team Tips
The tradition of regular staff meetings is the key to the success of the company. Every experienced leader knows that organizing meetings of the labor collective is necessary not only…

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Apple Secrets
Apple is one of those companies that they either love to bigotry or are extremely skeptical. However, one cannot fail to admit that this company is truly revolutionary in its…

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Buy and Hold Investment Strategy

“Buy and Hold” is not a clear name for a brilliant investment strategy, especially when you are concerned about the safety of your money. However, historical data suggest that the strategy of buying and maintaining shares has established itself as quite successful. Long-term investment strategies are usually designed for decades, and this strategy is based on what you have in stock for quite some time. It often happens that market fluctuations, a bearish trend, inflation and a general economic downturn lead to a sharp decrease in the value of the portfolio during the first 2-5 years.

When you use this strategy, you should consider that there will be, and even should be, periods when you lose your money. And yet, in the long run, this is the way when you can receive an average of about 10% of the initial investment per year with minimal, or acceptable, risks. Of course, this percentage applies to standard portfolios, such as those offered by pension funds or insurance companies. Continue reading

Where to get motivation?

One of the most common questions of current start-up entrepreneurs. The answer is simple. But in order to come to him for a start you need to discuss the input of this issue.
Firstly, who has this question right now? Take a look around and find the common features of these people. Where were they before for the appearance of this question, who and what they listened to and watched.
Secondly, from whom and which exactly they received it and receive it, this motivation.
Thirdly, do their strangers shove their dreams into their heads?
Fourth, what are these serious hobbies, hobbies and goals in life for these people.
Fifth, what is motivation and very strange, but why didn’t people have such questions 10 years ago? Continue reading

How to establish export to rich countries

The strategy of exporting to rich countries is a clear answer to the question of how to sell to such regions and countries as Europe, USA, Canada, Australia, China and some others. An effective export strategy is always based on knowledge of the mentality of the country or region with which it is planned to work. Without this, failure will happen.

Rich Country Export Strategy

What is the basic difference between West and East? The East is a generally scarce place where everything is lacking. This forms a deficit mentality that defines consumer habits, the concept of business and life in general, and the same economy. A businessman with an oriental mentality looks at the world with scarce eyes, he thinks that everything and everyone is missing. Continue reading

What is a franchise: the principles of franchising
When you open your own business, a person is faced with many tasks. It takes a lot of time to promote a brand and develop a technology. The ability to…

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How to make a quotation correctly and professionally?
Sales managers quite often hear the phrase "Send us your quotation, we will consider it and respond to it." But quite often it is at this point that customers leave.…

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Ten easy and effective ways to raise prices
Each entrepreneur can confidently say that raising prices is a morally difficult and unpleasant occupation. Everyone is afraid to scare customers, lose profits, etc. But in a crisis, revising prices…

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How to make the office interior comfortable for employees
An office is the heart of any company, its most important place. It is in the office that the company's employees work, and that is where visitors and potential customers…

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