Good marketing ideas
Strengthen your market position, occupy a niche, capture the consumer sector and increase sales - these are the main objectives of marketing. In fact, you should not immediately take all…

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How to search for potential customers
Finding potential customers is a very simple task. For a small amount, you can quickly find hundreds of thousands of potential customers. A familiar businessman, the owner of dentistry in…

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Activated Carbon Production
Activated carbon is known to everyone. Most know about it as small black tablets used in food poisoning - on the principle of "cheap and cheerful." However, did anyone wonder…

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cheaper to sell

How to make a client a fan of the company?

The Pareto rule in sales works no less efficiently than in other areas. It has long been proven that 20% of the most loyal and loyal customers provide 80% of the company’s profits, and the remaining 80% of customers – only 20% of the profits. However, most business owners, heads of sales departments and sales specialists are working hard to increase the second 80% of customers, while it is worth focusing your efforts on the first 20%. This article will discuss how to work with clients so that they become your loyal fans and gradually increase the number of the first 20%, and, consequently, the amount of 80% of the profit.

If you are responsible for sales in your company, or for business development, then the techniques that you will learn about in this article are the shortest way to take your company to a different level and achieve the speed that was planned. These strategies are suitable for small and medium-sized businesses. They will not require large investments from you, and some of them are generally free, but at the same time they are very effective. Continue reading

How the principle of the invisible hand of the market works
The principle of the invisible hand of the market is a term coined by the Scottish economist and one of the founders of modern economic theory, Adam Smith, to explain…

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All you need to know about the stock exchange or securities market where you can buy and sell shares
If you want to take a step into the world of securities and have good money, but don’t know how, then in the article you will learn what the stock…

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Virtual money: what is it, the pros and cons of e-currency
The world does not stand still, new technologies appear, and as you can see, gradually people begin to use electronic currency. But many still do not risk using electronic money,…

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Staff Meeting: Effective Work Team Tips
The tradition of regular staff meetings is the key to the success of the company. Every experienced leader knows that organizing meetings of the labor collective is necessary not only…

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